The music video is part of the marketing strategy, a promotional tool.
Is it artist and the single?
Is it the artist and the album?
Is it the artist and the song?
What is controversy ? Controversy is a disagreement, in public i.e./ Something that causes conflict between different people in society.
So, why make a music video that's going to be banned from MTV?
Profit
Artist: More frame = more money (sponsorship, sales, record deals)
Controversial Videos
Aphex Twin - Window-licker
Madonna - Feels like for a girl
Erykah Badu - Window Seat
Justice - Stress
MIA - Born Free (beware, adult content)
Rihanna - S and M
TATU - All things she said
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